Labbrand
80 Personen im Team
Spricht Chinesisch, Dänisch, Deutsch, Englisch, Französisch... Mehr anzeigen
44 Projekte in ihrem PortfolioArbeitet remote auf der ganzen Welt
Sortlist Mitglied seit 2018
Gegründet 2005
27 Auszeichnung*en erhaltenDienstleistungen
16 Dienstleistungen angeboten von Labbrand
Beschreibung We offer a unique research solution suite (cultural, qualitative and quantitative) that creates strong foundation for innovation, brand experience and management. We ensure to deliver the value of research.
We develop clear and actionable strategies that translate into business and brand equity growth.
We provide comprehensive Verbal services for brands to achieve most optimal and attractive solutions for effective brand impact. We guarantee the name is safe to use, registrable and ownable.
Our designers engage effectively with stakeholders and brands, going beyond expectations with passion to ultimately create impact through design.Skills in Markenbildung & Positionierung (20) Brand PositioningNamingBrand ArchitectureVerbal IdentityBrand StrategyBrand GuidelinesBrand BookBrand IdentityBrand ContentBrand Development+10Referenzen in Markenbildung & Positionierung (30) Bewertung in Markenbildung & Positionierung (1) Lu LiuKunden in Markenbildung & Positionierung (30) BluephaArzneimittel & BiotechHiltonReise & FreizeitDiorBeautyShopifyE-Commerce
Erfahren Sie mehr über Markenbildung & PositionierungBeschreibung Labbrand’s packaging design solutions go beyond visuals—we craft brand-driven, culturally relevant designs that stand out on shelf and connect with consumers. From single SKU to full portfolio design strategy, we deliver impactful, expandable, and consistent packaging that strengthens brand perception, drives product innovation, and enhances consumer experience.Skills in Verpackungsdesign (10) Non-food PackagingBeverage PackagingPackaging LabelsCreative PackagingPackaging DesignBranding PositioningRetail PackagingCustom PackagingProduct PackagingFood PackagingReferenzen in Verpackungsdesign (3) Bewertung in Verpackungsdesign (1) RONALD DRIEDUITEKunden in Verpackungsdesign (3) The Coca Cola CompanyGetränkeDodieHaushaltsproduktePetit BateauKleidung & Accessoires
Erfahren Sie mehr über VerpackungsdesignBeschreibung We help brands unlock growth through data-led, future-ready digital strategies that align business objectives with customer needs. Our digital strategy services encompass transformation roadmaps, brand positioning, and go-to-market planning—powered by deep digital insights and marketing research. With proven expertise in digital transformation, branding, and innovation prototyping, we design actionable strategies that connect the dots between your brand, technology, and audience. Whether you're launching a new offering or recalibrating your digital presence, we deliver tailored solutions that accelerate decision-making and drive measurable impact across channels. From C-suite alignment to agile execution, we act as a strategic partner focused on long-term brand value and digital excellence.Skills in Digitale Strategie (9) Digital TransformationDigital StrategyDigital BrandingDigital RoadmapMarketing ResearchDigital Innovation Labs & PrototypingDigital Brand ManagementDigital InsightsDigital Asset ManagementReferenzen in Digitale Strategie (5) Kunden in Digitale Strategie (5) Harley-DavidsonAutomobilFour SeasonsReise & FreizeitETROKleidung & Accessoires | internationalShopifyE-Commerce
Erfahren Sie mehr über Digitale StrategieBeschreibung Our advertising service merges strategic creativity with media precision to deliver performance-driven campaigns across digital, social, programmatic, and traditional channels. From brand campaigns to direct-response advertising, we develop audience-centric messaging backed by analytics and A/B testing to maximize ROI. Clients trust us to align ad strategy with brand and business goals—whether that’s driving awareness, acquisition, or conversion.Skills in Werbung (15) Graphic AdvertisingLocation Based AdvertisingAdvertising PitchMulti Channel AdvertisingSmall Business AdvertisingB2B AdvertisingDigital Media AdvertisingExternal AdvertisingTraditional AdvertisingWeb Advertising+5Referenzen in Werbung (3) Kunden in Werbung (3) KidslandEinzelhandelAlipaySoftware & ComputerserviceHiltonKrankenhäuser & Gesundheitswesen
Erfahren Sie mehr über WerbungBeschreibung Our Web Application service empowers businesses to design, develop, and deploy scalable digital platforms with speed and precision. From early-stage prototyping and UI/UX design to full-stack development, CI/CD integration, and DevOps automation, we offer end-to-end capabilities tailored to your product and infrastructure needs. We specialize in building progressive web apps, enterprise dashboards, and data-driven platforms that are secure, responsive, and built for long-term growth. With deep expertise in software architecture, testing, and agile delivery, we help startups and enterprises alike bring complex digital products to market faster—without compromising on quality or scalability. Ideal for companies seeking a development partner who understands both the code and the business logic behind web innovation.Skills in Webanwendung (8) Web PrototypingQuality AssuranceFull Stack DevelopmentCI IntegrationSoftware ArchitecturePrototype DevelopmentDevOps AutomationDevOps ImplementationReferenzen in Webanwendung (3) Kunden in Webanwendung (3) ETROKleidung & Accessoires | internationalFliggyReise & FreizeitShopifyE-Commerce
Erfahren Sie mehr über WebanwendungBeschreibung Labbrand is a global brand innovation agency; we strategically guide our client partners in their innovation journey from insights gathering to strategic implications and creative implementation. Stemming from our unique in-house research capabilities, we identify customer-centric insights and transform them into business growth opportunities and brand strategies.
What sets Labbrand apart is our brand-led approach to innovation: we support our client’s growth strategies with a human-centric approach turning ideas into an innovative product or service brand that resonates with target customers and end consumers.
As a global agency headquartered in Shanghai, we are uniquely positioned in the most dynamic place for innovation and speed into market.Skills in Innovation (7) Customer Pains DiscoveryDigital Signature WorkflowSensory MarketingLeadership TrainingInnovation ManagementGlobal InnovationDisruptive InnovationReferenzen in Innovation (8) Kunden in Innovation (8) ETROKleidung & Accessoires | internationalHarley-DavidsonAutomobilChunyueLebensmittel | nationalHiltonReise & Freizeit
Erfahren Sie mehr über InnovationBeschreibung At Labbrand, a world-renowned market research agency, we are strategic guides in addition to being skilled data analysts. Our team of semiologists, qualitativists, quantitativists, ethnographers, sociologists work hand in hand with brand strategists, advertisers, designers, and digital experts to output strategic insights that serve as the foundation for brand innovation.
We dive deep into consumer insights, market trends, and cultural analysis to provide our clients with insights for brand Innovation, brand experience and brand management.Skills in Marktforschung (2) Market ExpansionConsumer MarketingReferenzen in Marktforschung (11) Kunden in Marktforschung (11) LancômeBeautyClub Med JoyviewReise & FreizeitUnileverEinzelhandelETROKleidung & Accessoires | international
Erfahren Sie mehr über MarktforschungBeschreibung Labbrand is a leading global design agency, we are the strategic partner of businesses, enterprises and organizations to deliver integrated solutions that bring your brand ideas to life and drive growth with market impact.
Labbrand’s holistic approach on Design combines the expertise of identity, packaging, communication, innovation and experiential practices to help businesses lead authentically, evolve and transform strategically in the market.Skills in Grafische Identität (1) Identity DesignReferenzen in Grafische Identität (3) Kunden in Grafische Identität (3) FliggyReise & FreizeitKidslandEinzelhandelClub Med JoyviewReise & Freizeit
Erfahren Sie mehr über Grafische IdentitätBeschreibung We craft data-driven content strategies that align brand voice with business goals—ensuring every asset drives measurable impact across the funnel. From audience segmentation and SEO content planning to channel mapping and editorial governance, our team builds scalable content ecosystems tailored to your market, industry, and growth stage. Whether you're launching a new brand, entering new regions, or looking to increase organic visibility and engagement, we develop actionable content roadmaps that integrate performance insights, keyword intelligence, and storytelling craft to elevate relevance and ROI. Our content strategies power everything from campaign messaging and website architecture to thought leadership and always-on content engines.Skills in Content-Strategie (8) Target Audience DefinitionMultilingual ContentSpecification WritingSocial Content StrategyShareable ContentStorytellingContent AdvertisingBlogging StrategyReferenzen in Content-Strategie (8) Kunden in Content-Strategie (8) Hilton Maldives Amingiri Resort & SpaReise & FreizeitLogitechHardwaretechnologie & EquipmentMytheresaLuxusgüter & SchmuckClub Med JoyviewReise & Freizeit
Erfahren Sie mehr über Content-StrategieBeschreibung We select the most suitable media platforms for the brand’s communication campaigns and plan the allocation of communication budgets across different media channels to maximize the brand's reach and impact. From strategy to execution, our target audience insight, channel strategy and performance tracking put ROI at the core of our creative solution.
We manage the brand's social media presence across various platforms, including WeChat, Weibo, RED, TikTok, and Instagram. Our services encompass developing tailored social media strategies, crafting content, scheduling and publishing posts, engaging with the audience, and monitoring social media performance. The aim is to build a strong online community, increase brand awareness, and foster customer engagement.Skills in Social Media (9) Social Media ConsultingSocial Media MarketingSocial Media ManagementSocial Media AnalysisSocial Media GrowthSM AnalyticsSocial Media TrainingSocial Media PlanningSocial Media Video ProductionReferenzen in Social Media (3) Kunden in Social Media (3) BluephaArzneimittel & BiotechPetit BateauKleidung & AccessoiresETROKleidung & Accessoires | international
Erfahren Sie mehr über Social Media
Team
80 Mitglieder in Labbrand's Team
GeschichteLabbrand was founded in 2005 by Vladimir Djurovic in Shanghai, China, with an aspiring belief that branding has a positive power. At Labbrand, we believe ideas are powerful, and branding brings ideas to life and optimizes the impact.
Auszeichnungen
Labbrand wurde 27 Mal ausgezeichnet
Labbrand Best Luxury Brand Experience Consultancy in Southeast Asia 20242024-8-1
XCMG Construction Machinery Co., Ltd. and LABBRAND 2022 Transform Awards Asia silver award2022-11-1Best localization of an international brand
Petit Bateau and MADJOR 2022 Transform Awards Asia gold award2022-11-1Best localisation of an international brand
2022 Transform Awards Asia gold award Lanvin Group and Labbrand2022-11-1Best brand evolution (corporate)
2022 Transform Awards Asia Gold Award Nespresso and Labbrand2022-11-1Best naming strategy
Crocs and Labbrand 2020 Transform Awards Asia gold award2020-11-1Best use of copy style or tone of voice
Rheinmetall 2020 Transform Awards Asia gold award2020-11-1Best visual identity from the industrial and basic materials sector
VOYAH Automobile Technology Transform Awards Asia gold2020-11-1Best visual identity from the engineering and manufacturing sector
2018 Coca-Cola and Labbrand Transform Awards APAC gold award2018-11-1Best use of a visual property
Délifrance Transform Awards APAC gold awards Best naming strategy2017-11-1Best naming strategy
2017 Fliggy and Labbrand Transform Awards APAC gold award2017-10-1Best visual identity in the travel, leisure and tourism sector
AXENT - Transform Awards APAC gold award2016-11-1Best brand development project to reflect changed mission/values/positioning
Thomas Cook Transform Awards APAC gold award2016-11-1Best naming strategy
Thomas Cook Transform Awards APAC gold award2016-11-1Best localisation of an international brand
Transform Awards APAC gold award NEQTA Hotels2015-11-1Best Visual Identity from the Travel & Leisure Sector
Melia Hotels International Transform Awards GOLD award2015-11-1Best Implementation of a Brand Development Project
2014 Transform Awards APAC gold Legrand and Labbrand2014-1-1
Top Branding Agency2015-4-1
London International Advertising Awards 20162016-6-1
2013 Agency of the Year winners: Greater China2013-12-1
BEST LOCALIZATION OF AN INTERNATIONAL BRAND2024-2-1
Thomas Cook x Labbrand: LIA Bronze Verbal Identity2016-11-1
Best Luxury Branding Consultancy in Southeast Asia2025-2-1
iF Design Award2021-4-1Packaging Category
Red Dot Award2021-8-1Brands & Communication Design
Transform Award Asia Pacific2022-11-1Gold - Best Brand Evolution (Corporate)
Transform Award Aisa Pacific2023-11-1Gold - Best Localization of an International Brand
Bewertungen
2 Bewertungen für Labbrand
5/5
(2 Bewertungen)
RD
RONALD DRIEDUITEGeneral Manager bei Lotus Bakeries
DienstleistungVerpackungsdesign
SektorLebensmittel
Team1001 - 5000
We worked with Labbrand on a consumer research testing our evolving packaging, Labbrand also created the Chinese name of Lotus and of the Biscoff biscuit product. I have great memories of our collaboration, we progressed smoothly through project milestones, building insights and actionable recommendations along the way. Looking at a new product introduction we will be working again with Labbrand!
LL
Lu LiuMarketing Director bei MADJOR
DienstleistungMarkenbildung & Positionierung
Was war das Ziel Ihrer Zusammenarbeit?We need a professional branding agency to help organize brand development structure
Was hat Ihnen während Ihrer Zusammenarbeit am meisten Spaß gemacht?Labbrand had a clear path to achieve the goal
Lu Liu empfiehlt diese Agentur
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Kontakt
Kontaktdetails von Labbrand
Details
- HeadquarterLabbrand China Consulting, Putuo, China
- Paya Lebar Link, LABBRAND - A Global Branding Agency (Singapore), Singapore
- Labbrand, Broadway, New York, NY, USA