Optix Solutions
Optix Solutions, a strategic marketing and brand agency in Exeter, has over 25 years of experience helping businesses grow. As a certified B Corp, Optix Solutions blends purpose with performance, offering expertise in digital marketing, brand strategy, and AI-driven innovation. Through Optix Academy, clients access free expert-led training, ensuring measurable results and impactful marketing.
25 Personen im Team
Spricht Englisch, Spanisch
Arbeitet remote auf der ganzen Welt
Sortlist Mitglied seit 2015
Gegründet 1999
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Dienstleistungen
8 Dienstleistungen angeboten von Optix Solutions
Beschreibung At Optix Solutions, we combine over 25 years of experience with sharp strategic thinking to help businesses build digital strategies that drive meaningful results. Our approach starts with discovery, getting to know your business, goals, audiences, market positioning, and digital activity. We then create a clear, actionable roadmap aligned to your objectives, whether that’s increasing visibility, generating leads, or improving conversion. We bring cross-channel expertise across SEO, paid media, content, social, UX, and analytics, so your strategy isn’t built in silos. Everything is bespoke to your internal capabilities and customer journey. We work with both B2B and B2C businesses and offer ongoing strategic support, either as a retained partner or through one-off consulting, audits, or workshops. You’ll benefit from regular reviews, data-led insights, and a team that helps keep you ahead of the curve.Skills in Digitale Strategie (11) Online MarketingInbound MarketingDigital TransformationSearch Engine MarketingDigital AnalyticsDigital Media MarketingDigital ConsultingDigital Marketing StrategyDigital InnovationTraffic Acquisition+1
Erfahren Sie mehr über Digitale StrategieBeschreibung At Optix Solutions, we’ve been helping businesses grow through strategic marketing for over 25 years. Whether you're launching something new, repositioning your brand, or scaling your reach, our team works closely with you to align marketing activity with commercial goals. We begin with a deep understanding of your audience, brand, competitors, and internal capabilities, then build a tailored plan that connects strategy to execution across the right channels. Our services span digital, brand, and performance marketing, with experience across both B2B and B2C sectors. From campaign strategy and content to channel planning and ROI analysis, we take an integrated, data-led approach to help you reach and convert the right people. We can work as an embedded partner or in a consultative role, always aiming to simplify the complex, keep you informed, and drive measurable results.Skills in Marketing (21) Reputation ManagementMarketing StrategyMobile MarketingLuxury MarketingB2B MarketingData Driven MarketingMultichannel MarketingTravel MarketingRetail MarketingMarketing Consulting+11
Erfahren Sie mehr über MarketingBeschreibung At Optix Solutions, we help businesses define, sharpen, and communicate their brand so they stand out for the right reasons. With over 25 years of experience, we’ve guided organisations through brand creation, repositioning, and evolution, ensuring every decision is rooted in strategy and audience insight. Our process starts with discovery and research to understand your purpose, values, audience perception, and market landscape. From there, we craft brand positioning, messaging frameworks, tone of voice, and visual identity systems that resonate and differentiate. Whether you're launching a new venture or refreshing a legacy brand, we bring clarity, creativity, and consistency so your brand performs across every touchpoint, from website to campaigns. We work across both B2B and B2C sectors and can support you with brand workshops, stakeholder engagement, brand guidelines, and ongoing creative execution.Skills in Markenbildung & Positionierung (30) BrandingCorporate IdentityVisual IdentityBrand StrategyBrand IdentityBrand DevelopmentEmployer BrandingCorporate BrandingOnline BrandingDigital Branding+20
Erfahren Sie mehr über Markenbildung & PositionierungBeschreibung At Optix Solutions, we bring over 25 years of experience in digital marketing to our SEO service. Our process starts with a strategic discovery phase to understand your goals, audience, existing activity, competitors and market. From there, we deliver a full SEO audit and a roadmap plan to grow your organic visibility. We’re at the forefront of AI SEO and Generative Engine Optimisation (GEO), helping forward-thinking businesses unlock new opportunities and stay ahead in search. Our work has helped clients consistently grow organic traffic, boost keyword rankings, and generate high-quality inbound leads. We offer flexible ongoing support, hands-on or consultative, alongside SEO training to empower internal teams. Clear monthly reporting and quarterly strategy reviews ensure performance stays on track. With proven experience across both B2B and B2C sectors, we tailor strategies to meet the unique challenges and opportunities of each market, acting as a true partner in your long-term growth.Skills in SEO (25) Search Engine OptimizationLocal SEOOn-Page SEOSEO AuditSEO StrategyTechnical SEOKeyword ResearchSEO ConsultingMobile SEOWhite Hat SEO+15
Erfahren Sie mehr über SEOBeschreibung At Optix Solutions, we develop advertising strategies that cut through the noise and deliver measurable results. With over 25 years of experience across B2B and B2C sectors, we build campaigns rooted in insight, creativity, and performance. We start by understanding your audience, objectives, and customer journey, then craft multi-channel campaigns that connect the right message to the right person at the right time. Whether it's digital, display, social, or location-based advertising, we ensure every element works together to maximise impact. Our team covers the full advertising spectrum, from strategy, creative, and media planning to campaign production, management, and optimisation. We’re focused on ROI, not just reach, combining data and creativity to drive meaningful outcomes. Whether you're launching a new product, scaling an existing service, or repositioning your brand, we act as a strategic partner to make sure your advertising spend delivers.Skills in Werbung (14) Social AdvertisingAdvertising CampaignDisplay MarketingFull-ServiceAdvertising ProductionBusiness AdvertisingWeb AdvertisingDigital Media AdvertisingCPA AdvertisingB2B Advertising+4
Erfahren Sie mehr über WerbungBeschreibung At Optix Solutions, we help brands build meaningful connections and drive results through strategic social media. With over 25 years of experience in digital marketing, we understand how to create content and campaigns that engage, convert, and grow communities across B2B and B2C audiences. Our process begins with audience insight, brand alignment, and competitor analysis, followed by a tailored strategy designed to meet your goals, whether that's awareness, engagement, lead generation, or sales. From content planning and creative production to community management, paid social, and performance reporting, we offer full-service support or can work alongside your in-house team in a consultative role. We're experts in platform-specific strategies across LinkedIn, Instagram, Facebook, TikTok, and X, and we ensure every campaign is backed by data and delivered with creativity. Whether you're looking to build your presence, launch a campaign, or train your internal team, we act as a trusted partner to amplify your brand through social.Skills in Social Media (18) Social Media MarketingSocial Media ManagementSocial Media AnalysisSocial Media ContentSocial Media ServicesFacebook Business ManagerSocial Media GrowthSocial Media Follower ManagementSM AnalyticsSocial Media Contest+8
Erfahren Sie mehr über Social MediaBeschreibung At Optix Solutions, we help marketing teams harness the power of generative AI to boost productivity, spark creativity, and stay ahead of the curve. With over 25 years of digital experience and a deep understanding of emerging tech, we deliver tailored training that’s practical, strategic, and inspiring. Our generative AI training covers the tools, trends, and techniques marketers need to integrate AI into their day-to-day, from content creation and ideation to data analysis, SEO, campaign planning, and personalisation. We offer hands-on workshops, team sessions, and custom programmes designed to upskill marketers at all levels, whether you're just starting with AI or ready to embed it into your workflow. Sessions can be delivered in person or virtually. Our training helps teams unlock AI's potential while staying ethical, efficient, and aligned with brand voice and goals. We also provide prompt libraries, best practices, and real-world use cases tailored to your sector. Free AI Assessment: https://aimarketingreadiness.scoreapp.comSkills in Künstliche Intelligenz (6) AI AlgorithmAI ExpertiseChatGPT ConsultingGenerative AIAI StrategyMarketing optimization
Erfahren Sie mehr über Künstliche IntelligenzBeschreibung At Optix Solutions, we create content strategies that connect with the right audience, support your brand, and drive measurable outcomes. With over 25 years of experience across B2B and B2C sectors, we combine insight, creativity, and commercial thinking to deliver content that performs. Our approach starts with discovery, understanding your audience, brand positioning, goals, and current content landscape. From there, we develop a strategic roadmap that defines the role of content across the funnel, key themes, formats, channels, and workflows. Whether you need a full content plan, help aligning content with SEO or campaigns, or support building an internal content engine, we offer flexible services tailored to your team’s needs. We can also support with tone of voice development, content governance, AI-powered content processes, and performance tracking, ensuring everything is clear, consistent, and aligned to your goals.Skills in Content-Strategie (6) StorytellingShareable ContentSocial Content StrategyBlogging StrategyContent AdvertisingTarget Audience Definition
Erfahren Sie mehr über Content-Strategie
Team
25 Mitglieder in Optix Solutions's Team
GeschichteFounded by Alastair Banks and James Dawkins from a University campus in 1999, Optix Solutions has been living and breathing the world of digital for 25 years, growing an expert team offering best in class digital strategy, marketing and creative solutions.
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- HeadquarterOptix Solutions, Marsh Barton, Exeter, UK
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